Minimum size

MSU minimum size, a line underneath details that a vertical logo should be no smaller than 0.875 inches in width

Vertical Logo

The vertical version of the MSU logo should be no smaller than 0.875 inches in width.

 

MSU minimum size, a line underneath details that a horizontal logo should be no smaller than 1.25 inches in width

Horizontal Logo

The horizontal version of the MSU logo should be no smaller than 1.25 inches in width.

 

 

Clear Space requirement

Image of the MSU vertical version of the logo with a faded m around the edges of the logo to indicate the amount of space the logo should have from other objects

Vertical logo

Space around the logo should always be about the height or width of the smaller "M".

Image of the MSU horizontal version of the logo with a faded m around the edges of the logo to indicate the amount of space the logo should have from other objects

Horizontal Logo

Space around the logo should always be about the height or width of the smaller "M".

 

Improper Logo Usage

A picture of the MSU logo without the text "Montana State University" underneath. A red line is diagonally crossed over the logo to indicate the logo does not follow the MSU brand standards.

Do not use the MSU mark without the wordmark Montana State University.

 

A picture of the MSU logo that is skewed and rotated. A red line is diagonally crossed over the logo to indicate the logo does not follow the MSU brand standards.

Do not distort the logo vertically or horizontally, or rotate or skew the logo.

 

A picture of the MSU logo with a non branded font that says "Montana State University." A red line is diagonally crossed over the logo to indicate the logo does not follow the MSU brand standards.

Use only the officially typeset “Montana State University” wordmark. Do not type it on your own.

A picture of the MSU logo but in non branded colors. A red line is diagonally crossed over the logo to indicate the logo does not follow the MSU brand standards.

Do not use color combinations other than blue and gold.

A picture of the MSU logo but the "M Flame" part of the logo is sized down and placed haphazardly on top of "Montana State University." A red line is diagonally crossed over the logo to indicate the logo does not follow the MSU brand standards.

Do not change the size relationship or positioning of the mark relative to the size of the wordmark.

A picture of the MSU logo with a gold outline. A red line is diagonally crossed over the logo to indicate the logo does not follow the MSU brand standards.

Do not use special effects such as outlining, drop shadows, Photoshop embossing, etc. Use the reverse version of the logo if you need the logo to stand out from a dark background.

A low resolution picture of the MSU logo. A red line is diagonally crossed over the logo to indicate the logo does not follow the MSU brand standards.

Do not use scanned, pixelated or low-resolution versions of the logo.

A picture of the MSU logo over a busy background. A red line is diagonally crossed over the logo to indicate the logo does not follow the MSU brand standards.

Do not print the logo over the top of photographs, patterns, or artwork so that it cannot be seen.

The flames from the "M Flame" part of the MSU used as bullet points. A red line is diagonally crossed over the logo to indicate the logo does not follow the MSU brand standards.

Do not break apart or remove individual pieces of the logo, such as using the block M or the flame by itself, or printing the official logo without the arc.

A picture of the MSU logo used as a watermark. A red line is diagonally crossed over the logo to indicate the logo does not follow the MSU brand standards.

Do not screen the logo behind or use it as a watermark.

A picture of the MSU logo but the "M Flame" part of the logo has been used to serve as the "M" to make a new logo for the "Math Department." A red line is diagonally crossed over the logo to indicate the logo does not follow the MSU brand standards.

Do not use the logo in place of an “M” in standard text.

A picture of the MSU logo framed in a blue box. A red line is diagonally crossed over the logo to indicate the logo does not follow the MSU brand standards.

Do not put the MSU logo into a box or circle. Use the reverse version of the logo if you need the logo to stand out from a dark background.

A picture of the MSU logo but with a drop shadow. A red line is diagonally crossed over the logo to indicate the logo does not follow the MSU brand standards.

Do not use a drop shadow on the logo.

A picture of the MSU logo but text is wrapped around the logo. A red line is diagonally crossed over the logo to indicate the logo does not follow the MSU brand standards.

Do not wrap text around the logo.

Color Usage

Full color MSU logo

For full color printing

 

Black MSU logo

For faxing or newspapers

 

Two blue colored MSU logo

One-color with screens

Blue MSU logo

One-color

White MSU logo with the gold "M Flame" on a dark blue background

Reverse logo for dark backgrounds

A white MSU logo on a dark blue background

Reverse logo for dark backgrounds in a one-color application

 

If you need the reverse logo, please reach out to Ron Lambert at [email protected]